Innovators Can Laugh
Drive demand & scale your business with insightful lessons & light-hearted conversations with Europe's greatest Marketers & Founders
Innovators Can Laugh is the first podcast exclusively for UK and European Startups. Join host Eric Melchor for conversations with founders as they reveal how they got to where they're at, what obstacles they've had to overcome in growing their startup, and more!
Solo episodes with specific podcast marketing and podcast advertising tips you can use today.
Topics covered: B2B marketing, podcast marketing, demand generation, B2B growth, go to market strategy (GTM).
👉 Subscribe now and help raise the profile of European startup founders!
👉 Want to generate quality leads through b2b podcasters? Contact my B2B Podcast Media Network - https://www.b2bpodpros.com
👉 Want to be a guest on the show? Visit https://forms.gle/DYKC2gjHK9grKn8K6
Episodes
171 episodes
Advocacy Strategies in B2B marketing with Robyn Hartley
No more headaches with trying to manage your global workforce, compliantly hire and pay employees with Deel.comI sit down with Robyn...
•
Season 7
•
Episode 166
•
25:11
.png)
The Art of Influencer Outreach with Jake Kitchiner
No more headaches with trying to manage your global workforce, compliantly hire and pay employees with Deel.comEver wondered how to pitch influencers?Well this is the episode for you.
•
Season 7
•
Episode 165
•
28:04
Building a Startup Brand in Record Time with Carly Jefferson
No more headaches with trying to manage your global workforce, compliantly hire and pay employees with Deel.comEver wondered how to launch a brand that sticks—fast?
•
Season 7
•
Episode 164
•
22:11
.png)
From Engineer to PR Pro: Mike Maynard on PR Success
Stop losing customers because of a bad user experience. Try Mouseflow for free and get a free extended trial at Go.Mouseflow.com/tryIn this episode, Mike Maynard, owner of a leading PR marketing agen...
•
Season 7
•
Episode 163
•
21:36
How I Became A B2B Influencer While Balancing A Full Time Career
Chris Peters is the founder of Moon at Dawn - a community focused on supporting calibrations, education, content promotion and paid opportun...
•
Season 7
•
Episode 162
•
24:01
How To Launch An Effective Podcast Advertising Campaign
Eric Melchor shares how to launch an effective podcast advertising campaign based on executing campaigns for clients like Dealfront, Nasuni, Cocoon, Landbot and other SaaS companies.
•
Season 7
•
Episode 161
•
47:11
Validating Copy and Improving Conversion Rates with Chris Silvestri
Chris Silvestri is the founder of Conversion Alchemy - an agency that helps B2B SaaS companies increase conversions by matching your co...
•
Season 7
•
Episode 160
•
28:18
The Key Elements In Community Building with Claudia Cafeo
Claudia Cafeo from No Code Ops has built and grown two communities to more than 1,000 people. In this episode, she shares:- her strategies ...
•
Season 7
•
Episode 159
•
27:10
b2b Influencer Marketing Dos & Don'ts
Kristen Sesto from Custom Influence helps bridge the gap between brands and decision makers through custom influencer programs....
•
Season 7
•
Episode 158
•
18:20
"You Have To Create Content For Every Touchpoint In The Buyer's Journey!"
Anu Ramani is the founder of agency Isoline Communications Limited - a B2B Tech Marketing agency.In this conversation we discuss:<...
•
Season 7
•
Episode 157
•
20:15
Learn How To Be A Great CEO, Not Just A Founder with Simon Court
Simon Court is the author of Founder's Legacy: 50 Game-Changing Leadership Lessons ...
•
Season 7
•
Episode 156
•
21:23
Why your brand needs a Villian - Narrative Positioning with Joe Daniels
-> Watch on YouTube! Video: https://youtu.be/220nRv-DqXMJoe Daniels is the founder of Spiel Agency. He believes the best product doesn't win. The be...
•
Season 7
•
Episode 155
•
26:11
.png)
Dragon's Den, on track to do $3.5M in ARR, and Growing LinkedIn Audience to 125k Followers
-> Watch on YouTube! Video: https://youtu.be/-Y43cR-_pZwTom Hunt has tried and failed at 17 different businesses, but he's having a lot o...
•
Season 7
•
Episode 154
•
24:00
Unlocking Productivity: Kelly Goss on No Code and AI for Business Automation
If you want a better understanding on how to transform business operations from chaotic to streamlined using no code and AI, this is the episode for you.Kelly Goss is a leading exper...
•
Season 7
•
Episode 153
•
26:35
SEO Mistakes B2B Tech Companies Make: Sam Dunning
Engage your leads, answer repetitive questions, or provide around-the-clock customer service on your website with Landbot.io/trySam Dunning is th...
•
Season 7
•
Episode 152
•
25:22
.png)
Connecting B2B Brands with Reputable Influencers: Hector Forwood from Flooencer
Engage your leads, answer repetitive questions, or provide around-the-clock customer service on your website with Landbot.io/tryHector Forwood is the founder of Flooencer - an influencer marketplace ...
•
Season 7
•
Episode 151
•
22:42
.png)
Startup Coach: Tensions Can Happen Between Co-Founders
No more not knowing who’s coming to your website, convert more leads and get a free trial at Leadfeeder.comBeth Nevins is a renowned sta...
•
Season 7
•
Episode 150
•
13:54
How interactive forms transform customer onboarding with Vlad Gozman
No more not knowing who’s coming to your website, convert more leads and get a free trial at Leadfeeder.comIs he the Elon Musk of startups in Austria?
•
Season 7
•
Episode 149
•
22:34
Sales Mastery with Janko Brlecic: Tools, Tips, and Tactics
No more not knowing who’s coming to your website, convert more leads and get a free trial at Leadfeeder.comIn this episode, Janko Brlecic
•
Season 7
•
Episode 148
•
17:15
The next generation of search technology for multimedia content
Marin Smiljanic, co-founder and CEO of Omnisearch.ai, is building the next generation of search technology for businesses. Omnisearch.ai is differen...
•
Season 7
•
Episode 147
•
21:23
Unique AI and Automation Tool to Personalize Your Outreach
This episode is powered by Planable. Head over to Planable.io and sign up for a no strings a...
•
Season 7
•
Episode 146
•
36:47
Unheard of Way to Monetize Your Podcast
No more not knowing who’s coming to your website, convert more leads and get a free trial at Leadfeeder.comMy approach to monetizing your podcast is different than most. Not only have I made m...
•
Season 7
•
Episode 145
•
38:21
.png)
Working with B2C Creators for successful B2B Marketing campaigns with Delia Pitu.
No more not knowing who’s coming to your website, convert more leads and get a free trial at Leadfeeder.comDelia Pitu's approach to B2B marketing is different than most. She's th...
•
Season 7
•
Episode 144
•
32:40
Tech for Good: Innovating Sustainability in Fashion and Industry
This episode is powered by Planable. Head over to Planable.io and sign up for a no strings a...
•
Season 7
•
Episode 143
•
25:52
How to throw a cocktail networking party (and make new friends)
I share my easy to follow process on how to host cocktail parties that grow your network.In the past 18 months, I hosted 8 of them across different cities. Most of the guests I had never met in person, but they were all interesting peop...
•
Season 7
•
Episode 142
•
29:33
.png)